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Granola made from chickpeas. Breakfast drinks without caffeine. Effi was about to sit on the shelves of Whole Foods in California. They needed a new name, a new look and a new energy.
Unimaginable is all about creating delicious food that is good for your gut and the planet. They needed a lush brand world and an in-your-face-inspiring name.
The key challenge here was to look lush and delicious without undermining any of the health and sustainability benefits. We worked closely with the illustrator Elena Resko to develop the rich natural ingredient-scapes and deliver a message of positivity and hope.
Zero-emission trucks that go the distance. Verne makes high-density hydrogen affordable for heavy duty vehicles.